What will be the easily and quickest solution to choice specifications for a new BMW in the future?  The answer is the new product navigator, based on Microsoft Surface. This technology provides a real multi-touch experience.  Users can grab digital information with their hands and interact with content by touch.

Franz Wimmer – Innovation Manager Of BMW Group  — The BMW Product Navigator is fun.

Potential BMW buyers can change colors, rims, and seat covers by placing samples on the surface.  They can also change the visual angle.  Accessories can be added very easily.  The vertical screens displays the current configuration of the car, related images, and video in a 360 degree view.

All information can be printed out on the spot, send by emailed to the user, or saved to a USB drive and viewed at home. BMW is the first car manufacturer worldwide to use this technology commercially.

What is Microsoft Surface

Microsoft Surface, also known as Milan is a touch product developed as a software/hardware combination that allows manipulation of digital content.

Tweet This Post  Buzz This Post  Delicious This Post  Digg This Post  Stumble This Post 

Other Resources

• Yahoo Bing The New Search
• Cash for Clunkers Rebate System and Rules
• Free Online National Used Car Database
• What Is Gap Insurance